K.O.L. (Key Opinion Leader): a new Spanish novel to be taken into account
Category: Anantes, Blog, Federico Relimpio, K.O.L. Líder de Opinión
Did you take your pill this morning? Do you really know what you are currently taking and why? The usual answer is: my doctor told me so. Do you know why the doctor chose this pill and not the other? The doctor probably chose the drug in good faith, trusting in his o her key opinion leaders, whose ideas he or she had the chance to hear in lectures or to read in the scientific press.
