El blog de un doctor de hormonas (endocrino Sevilla)

I’ve just finished Seth Godin’s Purple Cow. Although the story is not new, it came to my knowledge recently when I decided to attend a marketing lecture promoted by ESADE here in my town in Seville, Spain.To say it in few words, I’m a medical doctor specialized in Endocrinology and Diabetes slowly getting away from my comfort zone. I have written a couple of novels and I’m currently exploring the world outside the medical profession.My